Almost every business is dependent upon technology and computers to some degree. IT managed service providers are emerging in greater numbers and can take the financial burden out of maintaining a large IT department from a medium to small business, as well as make economic sense for the large business. Almost every business owner knows about managed dedicated servers for web hosting and it is a small leap from there to other types of IT services.
Having the staff on site is not strictly necessary for many organizations and this makes it ideal for providers offering off site IT services. IT costs can fluctuate depending on the type of software that must be deployed, training needed for employees or support services needed. However for companies with a managed IT solution, the costs are normally fixed each month and worked into the budget.
Almost every business uses their IT department in a different way and a managed solution allows the company access to experts in their area without the expense of attempting to locate and retain these experts. Providers are finding the idea of managed services attractive as well since they gain the added benefits of a stable and predictable income as well as familiarity with each client which usually results in better service.
The success of any IT managed service providers business depends upon the market sector targeted and the amount of preparation and marketing the provider is willing to do. Some sectors are obvious targets for managed services and the potential client base is predisposed to accept these services. There are also government regulations that should be included in the planning stages to make the transition easier upon the provider.
Security as a managed solution is a large market and because of the specialized knowledge and software needed to provide IT security. Potential clients are highly receptive to this type of managed service. Data storage, server provision and off site data backups are also fertile grounds for managed services as the potential clients have far fewer objections to overcome when contracting for these services. This is not to say these are the only potential services possible to manage and establish as fixed costs but simply the easiest to begin with.
Managed dedicated website servers have been common for many years and most clients with a web presence view these as most cost effective. Clients of these managed services find they need only consider the needs of their business and their customers and leaving the maintenance and security of the server to professionals frees them for the tasks which make them money. It generally works well for both the client who has a fixed expense each month for hosting fees and well for the provider who has a stable income and a team of experts to help maintain the servers.
Desktop as a service, software as a service and even infrastructure as a service have introduced customers to an entire new world of managed services which are cost effective and time savers as well. Both small companies and larger corporations find benefit in these service solutions. While not every potential customer is yet won over, the numbers increase daily.
With the right amount of marketing of the correct type it has been possible for service providers who formerly worked on an as needed basis to shift their focus to providing managed IT services. The benefits for both the service provider and the client are multiple. Once a client has been secured, those first months of service can cement customer loyalty.
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